Saturday, January 7, 2012
Happy New Beer!
Tuesday, November 22, 2011
Fall, Part 5 - Weather is Weird
![]() Sledding is very wintery. | ![]() Hockey Skates - also wintery. |

Saturday, October 22, 2011
Fall, Part I
Monday, October 3, 2011
Devoid of Flavor
Bud Light, Coors Light, Miller Lite: Is There Any Difference?
BY ERIC ASIMOV
It's true that the craft-beer movement of the last 30 years has exposed a lot of Americans to the idea that good beer is complex, flavorful and distinctive. It's also true that Americans buy an enormous amount of terrible beer. Six of the 10 best-selling beers in the United States are light beers, including Bud Light at No. 1 (it outsells No. 2 Budweiser by more than 2 to 1), Coors Light at No. 3 and Miller Lite at No. 4. Because huge budgets are devoted to television advertising, industry analysts say that light-beer sales are "marketing driven." Basically, what the beers taste like is less important than the effectiveness of their ads — Bud Light's "Real Men of Genius" or Miller Lite's "Be a Man" campaign or Coors Light's labels that turn blue when properly cold. And apparently there is a need for the latter — sales of Bud Light and Miller Lite have declined for three straight years as Coors Light has shown modest growth.
I recently sampled the best-selling light beers to see if there was any palatable difference between them. The results: Coors Light offered no smell and no taste, but as the label indicated, it was indeed cold. Bud Light, which promises "superior drinkability," had only the faintest hint of bitterness but was otherwise devoid of flavor. Miller Lite was the clear winner. It seemed almost robust by comparison, but still hardly bitter. For added thrills, I drank a Michelob Ultra, the 12th-best-selling brand. Now here was a beer that truly tasted like nothing — no smell, no taste, not even the cold sensation of the Coors Light. If you want to drink basically nothing, Michelob Ultra is for you.
Friday, September 16, 2011
Quick Trivial Post
Saturday, September 10, 2011
Still summer?
And yet, the summer sun is shining, it's gorgeous here in Cambridge, MA, and the breeze is warm. Maybe it's still summer? I found a singular bottle of Cisco Brewery's Summer of Lager. Maybe it's just denial, but I was looking for a last gasp of summer, and I went with it.
Each sip had a pretty hearty "beery" flavor with a lot of grain and a decent malt foundation. The Cisco website touts this beer's "hints of citrus" and "light, refreshing flavor." Crap. This beer is straight-up sour. But even worse than that, there's a musty fungal aroma that works its way into each and every sip. Just checked in on Iowa - tied in overtime. West Coast must be having a fit. Speaking of West Coast, the label on the Summer of Lager indicates a conscious echo of the Summer of Love, and I think perhaps all that the brewers at Cisco brought back to Nantucket from San Francisco was a love of sourdough. Gross.
There's probably a reason there was only one of these left. Maybe summer really is over.
Tuesday, September 6, 2011
Beginning a New Session

East Coast is a far better beer photographer
I recently had the pleasure of drinking one of the beers our East Coast correspondent previously enjoyed in March, Full Sail's Session Black, a black lager checking in at 5.4% abv. Like East Coast, I'm generally suspicious of black lagers. This could be because one of my favorite beers, Death & Taxes by Moonlight Brewing, is so exemplary that other black lagers seem terribly disappointing in comparison.
I found the Session Black to be good, although not as good as Death & Taxes. First, I have to say that the Session Black has a fantastic nose. It smells slightly yeasty but also has notes of coffee and chocolate. It has a slight smoke and chocolate flavor that is pleasant but ultimately too insubstantial. I understand that the brewmaster is walking a tight line, trying to add flavor without making the beer heavy, but I really felt that the Session Black was too light for its nose. I think this has a lot to do with how carbonated the beer is. It really feels like you're drinking seltzer when you take a sip. This doesn't drive the beer into "would not drink again" territory, but it's a mark off what is otherwise a very pleasant lager. All in all, it paired quite well with the grilled bratwurst and tomato salad that I was having for dinner, and I'm not at all worried about finishing the bottles left in the fridge.
Tuesday, August 23, 2011
Victory is mine.

Monday, August 22, 2011
Hong Kong
What they do have is a bar in Causeway Bay called East End Brewery, which isn't a brewery at all. They do serve Brooklyn Brewery products though. But really, did I go from Newark to Hong Kong to drink Brooklyn Lager?
Their house beer is HK$52 per mug, and during happy hour, it's two for one. Just pulled up the menu and it's supposed to have been HK$48 per mug. I totally got hosed out of HK$4. Or as it is known in America, 50¢ US. Bastards. Anyway, it's made by Hong Kong S.A.R. Brewing Co., a company that doesn't even have a website.

I tried the Aldrich Bay Pale Ale. It's, um, pale, I guess, even though it's the darker of the two beers? Also, not very flavorful. Also weak (below 5%). Poured a decent orange color with a good creamy head. No aroma of hops though, which is one of those things that should be apparent in a decent pale ale.

Anyway, East End Brewery isn't a bad place on its own. It's got a good beer selection and both English Premier League and Major League Baseball on the TVs. It suffers from one basic problem: it's in Hong Kong, and the Hong Kongers just don't really care for beer enough to make it worthwhile to microbrew.
Wednesday, June 29, 2011
Beer and Sports

Tuesday, May 31, 2011
"American" Beer
But now that I've reentered the real world, I'm very, very happy to be drinking beer that once again tastes like beer. However, my experiences over Reunions weekend segue into an interesting story that I found the day after memorial day. The advertising journal Ad Age reported that Budweiser was branding itself as the prototypical "American" beer with some super-patriotic beer cans. This despite the fact that Budweiser was purchased by the Brazilian-Belgian firm InBev to create Belgium-based Anheuser-Busch InBev N.V. three years ago.

Now, Budweiser and Bud Light have long been associated with the "American Macrobrew" style that is as ubiquitous as it is devoid of flavor. I once drank a €1 Budweiser offered up by a bar in Europe as a palate cleanser between real beers. The point that Ad Age was driving toward was this: "The average consumer has a short memory," said Harry Schuhmacher, editor of Beer Business Daily. "The fact that Anheuser-Busch was bought by a foreign company was all over the news ... but then it died down and people went about their business."
Notes beer historian Maureen Ogle, in the Ad Age article, "Consumers drink beer, they don't obsess over who owns what." I'm reminded of the Beer Summit held by President Obama two summers ago after the Henry Louis Gates mess. The President drank Bud Light, Sergeant Crowley of the Cambridge Police Department drank Blue Moon, and Prof. Gates had a Sam Adams Light. Note: Biden, apparently, drank Buckler, a non-alcoholic beer (a choice that was "mostly ironic"). The Wall Street Journal tried to stir the pot, noting that Bud Light was technically foreign, as was Blue Moon (owned by Molson Coors, a Canadian company).
Monday, May 30, 2011
Douchetastic Beer
Anyway, so it's summer in New Jersey, which means watching out for jackasses wearing Ed Hardy clothing. It also, unfortunately, also means watching out for people drinking Ed Hardy beer.
Thankfully, this stuff is pretty easy to recognize: it's decked out in the same tattoo-festooned crap that is so easy to find on the bridge & tunnel crowd. There are two: a lite and a regular. Both are godawful.

Wednesday, April 20, 2011
Illness.
Wednesday, March 9, 2011
Session Beer
The challenge is getting a clean hop crispness that stimulates the palate without overwhelming it. Old Speckled Hen is a favorite of mine, but only on tap, where it registers only 4.5%. The bottles and cans, it's 5.2%, which is fine, I suppose. It's bright and flavorful, but a little too malty to be fully refreshing. I do appreciate that it reminds me so much of my time studying at Oxford, and its increasing availability in the US is wonderful news.
My first real session of session beers occurred at the seaside town of Levanto, in Italy. I was there on a singing tour, but we had a free day, so my friends and I found a nice cafe on the boardwalk.
Ultimately, we drank through their supply of Peroni over the course of four hours. Peroni's not a great beer, but it's crisp enough to sustain interest. We were drinking the regular Peroni - the Peroni Rossa is darker, more malty, and a little too flavorful for a session (though in a one-off setting, I'd take the Rossa, as the classic feels a little watery at times).
Now, Full Sail, out of Oregon, has two great session-style beers. I say "session-style" because neither is technically under that 5.0% ABV threshold. Nonetheless, they're really tasty, and because their bottles are smaller, there is less alcohol in each glass. Session Lager is a wonderful little beer with good hopping and clean grassy hops. It's got a light bitterness that's super drinkable, and it's both tasty and reasonably light. Also, the short stubby 11 oz. bottle makes drinking a lot more relaxing.

And Session Black makes for a wonderfully drinkable dark beer that isn't too heavy. To be sure, I have had some lousy luck with black lagers - usually they're syrupy, sweet, and kind of unpleasant. But this one was great. Despite its much darker color, I found the flavor differential quite mild - yes, there's dark roasted malt and grain, but the flavors aren't so saturated that they overwhelm. Instead, there's a very refreshing finish to this beer that made me want to continue drinking.
I should mention, incidentally, that the undersides of the caps have Rock-Paper-Scissors logos on them, providing a convenient way to decide who buys the next round. And as for Rock-Paper-Scissors, it also shows a fun playfulness and whimsy. Nice job.
Monday, February 21, 2011
Crossing Cultures
Wednesday, January 26, 2011
East. Far East.
